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How Fashion Brand AYR Stayed Small To Get Big During The Pandemic

Thu Jun 2 , 2022
AYR’S Capeside top (with a collar from the spring summer 2022 collection) AYR The pandemic was a big blow to many businesses—whether because customers disappeared (most of the hospitality industry) or companies grew too fast, leading to layoffs later on (Glossier, Peloton, Casper). The best strategy for survival and longevity, […]

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